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Price comparison product image Private Label Strategy: How to Meet the Store Brand Challenge

Private Label Strategy: How to Meet the Store Brand Challenge

by KLO80
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Brand
KLO80
Binding
Hardback
Artist
Steenkamp, Jan-Benedict E.M
Author
Jan-Benedict E.M Steenkamp, Nirmalya Kumar
Book Title
Private Label Strategy: How to Meet the Store Brand Challenge
Colour
N/A
Date of Publication
20070213
Format
Hardcover
Item Height
241mm
Item Weight
572g
Item Width
165mm
Language
English
Number of Pages
288 Pages
Publication Name
Private Label Strategy: How to Meet the Store Brand Challenge
Publication Year
2007
Publisher
Harvard Business Review Press
Release Title
Private Label Strategy: How to Meet the Store Brand Challenge
Subject
Marketing
Title
Private Label Strategy: How to Meet the Store Brand Challenge
Type
Textbook
New
Mint Condition
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