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Optimal Database Marketing: Strategy, Development
by Sage PublicationsNew from:
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ISBN
Brand
Sage Publications
Author
Perry D. Drake, Ronald G. Drozdenko
Book Title
Optimal Database Marketing : Strategy, Development, and Data Mini
Features
EX-LIBRARY
Format
Hardcover
Item Height
254mm
Item Weight
910g
Item Width
177mm
Language
English
Number of Pages
424 Pages
Publication Name
Optimal Database Marketing: Strategy, Development, and Data Mining
Publication Year
2002
Publisher
SAGE Publications
Subject
Marketing
Type
Textbook
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